
Some truly take these waste-cutting measures to heart, with eight percent of respondents not planning to fill any bags of trash with holiday excess: wrapping paper, ribbon, gift bags and product packaging. Nineteen percent are on the opposite end of the spectrum – saying they fill four or more bags, contributing to the additional one million tons of waste a week in U.S. landfills during the holidays, as reported by the EPA.
In addition to gift wrapping and ribbon waste, the holidays can also be a time when e-waste increases as many consumers unwrap new gadgets. According to the National Retail Federation2, 30 percent of consumers plan to buy electronic items as gifts this holiday, adding to the growing number of discarded devices.
"ecoATM is a solution for e-waste this holiday season and into the new year," said Maria Stipp, president of ecoATM. "After opening new gadgets this holiday, consumers can bring their old gadgets to an ecoATM kiosk for instant cash, and the assurance that hazardous materials will not end up in landfills."
ecoATM has collected more than three million devices (tablets, MP3 players and cell phones) since 2010, and is able to find a second life for the majority of those devices. For the remaining devices, ecoATM partners with certified eWaste reclamation facilities to ensure those materials are responsibly reused and recycled.
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